PROFILE YOUR CUSTOMER BASE

Marketing List can profile your existing customer data and overlay your customer's characteristics and their demographic groupings, while also identifying prospective new customers from that same demographic.

Understanding existing customers and identifying a consumer market is essential to the growth of any business. Transforming your existing data into a powerful marketing tool gives a great and important advantage in the marketplace.

The profiling systems utilised by Marketing List are accurate segmentation systems, down to area and/or household level and identify

- Age
- Income
- Household Type
- Family Make-Up
- Years Residency
- Gender
- Affluence (Rich/Average)
- Interests

These are just a few of the groups available that also have sub-categories. For more detailed descriptions please contact Marketing List.

Profiles are collated from lifestyle information, combined with statistics derived from the Census and optimised on genuine consumer behaviour.